Founded 2014 · Punta Cana

Boutique hospitality firm.

Twelve years operating short-term and long-term rentals across the Dominican Republic. Multilingual team. Owner-aligned pricing. International standards.

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Origin

Started in Punta Cana, 2014.

CHM was founded by Mark V. Smetanin in 2014 — at a moment when short-term rentals in the Caribbean were transitioning from cottage-industry to professional operation, and most local managers in the DR were still running flat-fee retainer models that offered owners predictability without performance.

The starting position was simple: revenue-share only. No flat fees. No setup costs. No surprise charges. We earn when you earn. That structural choice changed every operational decision downstream — pricing got tuned weekly, distribution expanded to 35+ channels, guest messaging stayed responsive 24/7.

Twelve years later, we operate 120+ properties across five DR cities. Same structural choice. Same revenue-share pricing. Same operating discipline. The team has grown — multilingual operations covering EN / ES / RU natively, on-the-ground crews in each city — but the foundational alignment hasn't changed.

We don't try to be everywhere. We don't try to be everything. We focus on hospitality management in the Dominican Republic, and we do it to a standard most generalist agencies can't match.

How we work

Six operating principles that don't bend.

Aligned incentives

We earn when you earn — never before. Revenue-share pricing is the structural backbone of how we work, not a marketing line.

Transparency

Monthly statements with per-channel breakdowns. Vendor work passed through at our cost — never marked up. The math is always visible.

Long-term relationships

We build for owners who stay 5+ years, not promotional first-year deals. The compounding effect of repeat-guest direct bookings, optimized listings, and senior-team relationships is the real product.

Operators first

We operate properties daily — not just consult on them. Every recommendation comes from running the channel, the listing, and the cleaning crew ourselves.

Local + multilingual

DR-based crews in five cities. Native EN / ES / RU operations. International standards, local language, on-the-ground execution.

Technology, not tech for its own sake

Channel manager, dynamic pricing, direct-booking infrastructure — all serving the operations. Never the other way around.

Leadership

Senior people you actually talk to.

Mark V. Smetanin

Founder · Team lead

Founded CHM in 2014. Set the operating standard: revenue-share pricing, multilingual ops, technology-driven distribution. Still leads the team across all five DR cities.

Anastacia Nikonova

General Manager

Owns end-to-end property operations across the portfolio. The senior point of contact for owners on all operational decisions.

Konstantin Ro

Chief Technology Officer

Runs the technology stack — channel manager integrations, direct-booking infrastructure, and the data systems behind dynamic pricing.

Serge Osipov

Sales Team Lead

Leads the owner-facing team. First point of contact for new partner onboarding and free property analyses.

Operations team

Channel managers, designers, analysts, marketers.

The senior team plus a wider operations group — channel managers, property managers, marketers, analysts. Plus on-the-ground cleaning, maintenance, and concierge crews in each of our five DR cities (not pictured).

Nadiia Okladna

Property Manager · Designer · Home Stager

Farid Mokaiid

Digital Marketer

Anna Smetanina

Channel Analyst

Reichell Sulbaran

Channel Manager

Vladimir Grebeniouk

Channel Manager

Olga Likhtarevska

Channel Manager

Alberto Joseph

Channel Manager

Alyona Zubareva

Channel Manager

Honesty

What we don't do.

We don't operate outside the DR. Mexico, Costa Rica, and Colombia expansion is on the 2027 evaluation list, but we won't enter a market until we can replicate our DR operating standard with senior local staff.
We don't charge flat monthly fees. Revenue-share only. If your property earns nothing, we earn nothing. The structural alignment is non-negotiable.
We don't mark up vendor work. Cleaning, maintenance, and any pass-through expense is billed at our negotiated rate. Owners see the math monthly.
We don't lock owners in. 12-month contract minimum, with a 60-day mutual exit clause after 90 days. If we're not delivering, you can leave.
We don't take on every property. Some properties are wrong-fit (location, condition, owner expectations). We say so in the free analysis. Both sides save time.

Free property analysis

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48-hour personalized analysis: market positioning, projected revenue, recommended package, and an honest read on whether CHM is the right fit. No obligation.

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Founded 2014

120+ properties

Revenue-share only